Job Information
Grand Rapids State Bank/Minnesota Lakes Bank Marketing Communications Coordinator in Grand Rapids, Minnesota
Remote with travel to Mound, Delano, and Grand Rapids, MN as necessary Social Media Management Create and schedule brand-appropriate content across various social media platforms, ensuring timely and relevant posts Promote the bank s involvement in local events, sponsorships, and initiatives that encourage community relations Communicate important notices on social media, as needed Engage with followers on all platforms Increase brand awareness and follower engagement Analyze performance metrics and monitor trends for platform optimization Ensure all social media content aligns with the banks brand identities Event Coordination Coordinate bank s involvement in bank-sponsored community events Coordinate bank-sponsored volunteer events for staff Coordinate all details of events, including scheduling and personnel Adhere to marketing event budget Assist in orders and inventory of promotional items Attend events as required Communicate to Internal and External Audiences Communicate notices and advertisements across various software programs for internal and external digital signage and online banking. Collaborate with the marketing team to ensure cohesive branding and messaging across various channels Ensure all communications align with the banks brand identities Content Writing Develop a deep understanding of the brand s voice and ensure that all written content aligns with the banks brand identities Draft and distribute press releases as needed Develop industry relevant articles for bank blogs Revise and update existing content as needed to keep it relevant and fresh Edit and proofread copy as needed Assist in developing internal and external e-newsletters and other communications to keep employees and customers informed about news, updates, and initiatives Perform Other Duties and Tasks as Assigned by Management Assist marketing department with a variety of tasks