Siemens Digital Industries Software Jobs

155 E 44th St, New York, NY 10017, USA

Job Description

Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project.

Trusted by more than 1 million homeowners across the US and Canada, we are America’s largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms.

We are powered by extraordinary people. Our innovative products and reliable services are delivered with convenience, excellence, and quality through 250+ regional sales and installation offices and comprehensive field support offices in New York and Hudson, Ohio. We’re proud to say we’ve been consistently named one of the fastest-growing private companies by Inc. 5000 and recognized as a top employer nationally. The benefits of working at Leaf Home are wide-ranging and include:

Industry-best compensation packages | Fully paid health, dental, and vision insurance | 401k with company match | Paid time off including paid parental leave | Individualized career development programs | On-demand lunch program | Childcare assistance | Free gym membership | Employee assistance programs, including legal, financial planning, and counseling | Employee discount marketplace | Employee Resource Groups such as VetConnect, DEI Committee, Women’s Committee.

Position Summary: The Senior Manager of Product Marketing leads efforts in enhancing the company’s product portfolio and consumer messaging. This role collaborates with cross-functional teams, including R&D, supply chain, and marketing, to drive new product development and deliver impactful, insights-based campaigns. The Sr. Manager of Product Marketing serves as the voice of the consumer, bridging marketing and product teams to fuel business growth and innovation.

Essential Duties and Responsibilities:

• Lead go-to-market strategies, product positioning, and brand messaging based on consumer insights for Leaf Home’s growing portfolio of home improvement services.

• Establish an understanding of existing product verticals and offerings to develop a cross-functional understanding of key benefits and communicate them to the broader organization.

• Analyze the competitive landscape and market positioning of key competitors, providing insights for effective go-to-market strategies and product innovation opportunities.

• Partner directly with consumer insights, creative, and integrated marketing teams to ensure consumer-based messaging is cascaded throughout marketing channels, meeting the right customers where and when they’re searching for solutions.

• Support SEO, influencer, and affiliate partnerships by ensuring accurate and compelling product representation.

• Collaborate with R&D and Supply Chain teams on new product development and support the roll-out of the stage-gate process for innovation and potential new verticals.

• Plan and manage cross-functional launch of net-new products and verticals, and when applicable, new marketing campaigns for existing products.

• Performs other duties as assigned by supervisor.

Experience and Minimum Qualifications:

• Bachelor’s degree is required.

• 7+ years of experience in consumer product marketing, brand management, or consulting.

• Skilled at translating consumer insights into product opportunities, both in terms of major and minor product innovation or communication strategies.

• Excellent cross-functional collaboration and people leadership abilities, with a track record of success.

• Proven ability to execute data-driven decision-making, distilling information from multiple sources and creating a clear and concise narrative that drives alignment across the organization.

• A general understanding of P&Ls and the ability to forecast the impact of business decisions.

• Comfortable navigating ambiguity with a sense of curiosity and resourcefulness.

• Excellent verbal and written communication skills.

• Proficiency using Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access).

• Must be legally authorized to work in the country of employment without sponsorship for employment visa status (e.g., H1B status).

Preferred Knowledge, Skills, Abilities, or Certifications:

• Proficiency in data visualization tools (e.g., Tableau, Power BI).

• MBA.

• Knowledge or experience within the home-services industry.

Key Competencies:

• Managing talent.

• Adapting to and managing change.

• Strategic alignment and inspiring others.

• Communicating and building relationships.

• Business acumen and cross-functional knowledge.

• Achieving Results.

Travel Requirements:

• Less than 10% domestic travel required.

Overtime/Additional Hours Requirements:

• Additional hours may be required (exempt positions).

Physical Requirements:

• Normal office environment.

• Performs indoor work in a climate-controlled environment.

• Sedentary work. Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull, or otherwise move objects, including the human body. Sedentary work involves sitting most of the time.

Diversity and Inclusion Statement

Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion.

Equal Opportunity Statement

Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law).

Americans with Disabilities Act Statement and Contact

Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to adarecruiting@leafhome.com.